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Old 07-04-2010, 08:40 PM   #1 (permalink)
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Art people, I need your help

Kind of a silly question, but what's the font art galleries usually use for descriptions of work on display? It kinda looks like Century Gothic, but is there some specific font(s) they like to use?
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Old 07-04-2010, 10:45 PM   #2 (permalink)
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DWarrior... I'm not following you, I swear...

I've noticed a recent uptick in the use of my favorite font, Calibri. Check it out... it's a clean Sans Serif font that looks a lot like what art galleries use... not sure it's it, but who knows.
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Old 07-04-2010, 11:53 PM   #3 (permalink)
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Most museums use Helvetica. It doesn't look like century gothic to me at all. It looks like this font, which I'm pretty sure is arial. But they're very similar. No frills, easy to read.
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Old 07-04-2010, 11:58 PM   #4 (permalink)
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Here are the links to their respective Wiki pages where you can compare the different font faces...

Helvetica
Helvetica - Wikipedia, the free encyclopedia

Century Gothic
Century Gothic - Wikipedia, the free encyclopedia

Calibri (My Fave)
Calibri - Wikipedia, the free encyclopedia

Note that Centry Gothic is much more rounded... all letters with circular parts, including the "O" itself, is a true circle. Most fonts the orbital parts are normally ovals instead. It's one of the differentiating factors with Century Gothic and other fonts. Take a look and tell me what you think. I think Marina is probably right, it's either Arial or Helvetica that is most used in the placards in museums. Both are clean and easy. But the better font, in my humble opinion, would be Calibri, but again, I'm biased.
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Old 07-05-2010, 12:11 AM   #5 (permalink)
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http://en.wikipedia.org/wiki/Futura_(typeface) is of a simmilar vein.

Last edited by picard102; 07-05-2010 at 12:39 AM.
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Old 07-05-2010, 12:17 AM   #6 (permalink)
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Here is the fixed wiki link to Futura http://en.wikipedia.org/wiki/Futura_(typeface)

Futura is in the same category with Century Gothic in that the "O" and other shapes which use circular shapes are all perfect circles.
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Old 07-05-2010, 12:22 AM   #7 (permalink)
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Ok, I used my extensive bloodhound skills and it seems that the majority of Art Galleries use Arial as their font of choice. Some galleries deviate a bit by using heavier fonts, but for the most part, it would seem, it's either Arial or Helvetica.

One of my friends added that more progressive art galleries and most, if not all, galleries in Great Brittain use a typeface called Tate. I haven't really corroborated his claims, but he's never lied to me yet.

Here's the link to see that typeface: http://typophile.com/node/48375

There you go.

Last edited by Zomniac; 07-05-2010 at 12:28 AM.
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Old 07-05-2010, 02:37 AM   #8 (permalink)
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I have a friend who owns his own gallery, he tends to use Helvetica. Calibri looks nice and classy though- I'd say go for that.
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Old 07-05-2010, 08:04 AM   #9 (permalink)
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Arial was sent to destroy Helvetica.

Arial is more popular now, though.

Calibri is too soft and rounded for me.

I love Verdana (just for reading webpages, it's nice and spaced out) - but that's pissed on by everyone.
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Old 07-05-2010, 09:14 AM   #10 (permalink)
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Quote:
Originally Posted by Ant-LOX View Post
Arial was sent to destroy Helvetica.

Arial is more popular now, though.

Calibri is too soft and rounded for me.

I love Verdana (just for reading webpages, it's nice and spaced out) - but that's pissed on by everyone.

Arial is more popular? Is there a documentary named Arial? Nope. Is there one name Helvetica? Yes. This is all the proof I need.
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